Crayola had all kinds of fun goodies at the Holiday Showcase, but one simple and clever innovation in particular shows just why this company is associated with generations of creativity. With a new web application called Lights, Camera, Color, Crayola is once again thinking outside of the box—literally.
After uploading photos, the Lights, Camera, Color application gives kids a chance to print, color and customize their creations. Whether they’re photos from family gatherings, vacations, fun outings, field trips, birthday parties—you name it—kids can create their very own coloring pages.