77kids Gives Back with Wish-4-Snow Charity Program

IMG_2072The holidays are in full swing, and it’s certainly the time for giving.  NKT fave, 77kids, is once again in the spotlight for their charitable initiatives.  The retailer announced that they plan to keep their “Do Good” momentum flowing by giving back through a charitable initiative twice a year, once in the summer and once during the holiday season.

The Motherhood invited the kid and I, along with several of my NYC/NJ blogger friends, back to 77kid’s NYC design studios a few weeks ago to discuss their current holiday charity.  The execs from 77kids shared a lot of great details about their holiday line, plus gave us a sneak peek of upcoming lines.  But more importantly, we were on hand to learn about what matters most about the holiday season: giving back.  77kids has kicked off their holiday season with their Wish-4-Snow charity program that benefits children’s hospitals.

A sampling of 77Kids' holiday lineIMG_2044

Want to know why I love working with 77kids?  It’s not just because I genuinely adore their kid’s clothes and their “Do Good” mantra, but also because they enlist bloggers to spread their word.  As Betsy Schumacher, chief merchandising officer of 77kids mentioned, their grassroots approach to marketing involves moms and word of mouth.  And to me, that accounts for a lot; reaching out to the key demographic who makes the buying decisions and involving bloggers in their social media campaigns speaks volumes.  But better yet, this company continues to underscore the importance of charity, and  I like that even more.
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For 77kids’ Wish-4-Snow program, there’s a variety of easy ways you can get involved to make a big impact:

In stores

– Customers can donate 77 cents (or more) to benefit their local children’s hospital!

– Customers/kids will receive a snowflake to write their name and wish on, and then they can place the snowflake on the “blizzard wall” in the store for all to see!

– In addition to the snowflake, the customer will get a ‘you done good’ bumper sticker to take with them!

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Online

– Visit 77kids’ Wish-4-Snow microsite, featuring a fun “catch the snowflake” game and giving visitors the opportunity to design their own snowflake to help 77kids reach their children’s hospital donation goal!

– Help 77kids reach their goal to make a total of 100,000 snowflakes.

– If that goal is hit, 77kids will make an additional $25,000 donation to the children’s hospitals on top of the customer donations each store collects during the month!

– You can make as many snowflakes as you want – not just one! You’re asked to submit your contact information only after the first snowflake.

– Creating a snowflake makes you eligible to win a $77 gift card from 77kids (one gift card given away daily!) and enters you to win the ultimate grand prize: an awesome block party for you and 77 pals!!

Local benefiting hospitals include:

– Children’s Health and Wellness Center at Danbury Hospital

– Children’s Hospitals and Clinics of Minnesota

– Children’s Hospital of Pittsburgh

– Children’s Regional Hospital at Cooper

– University Hospital (Cherry Hill/Philadelphia)

– Upstate Golisano Children’s Hospital (Syracuse)

– WakeMed Children’s Hospital (Raleigh)

– Connecticut Children’s Medical Center (Hartford)

– Children’s Memorial Hospital (Chicago)

So, log on and help 77kids give back by making a snowflake or three!

Giveaway

And because it’s the season for giving, 77kids would like to give one NKT reader a $50 giftcard!  All you have to do is, you guessed it, make a snowflake! Do you know of someone that needs a warm coat or a new outfit?  Nominate them for the giveaway! ‘Tis the season.  After you make your snowflake, just leave a comment below.

Would you like extra entries?

Become a fan of 77kids on Facebook

Tweet about this giveaway and be sure to include @jenrab and @77kids

Become a fan of NKT

Please comment below for all entries.  This will giveaway will end at midnight on December 6, so enter away!  Winner will be chosen via random.org and will be notified via email, so be sure to include a valid email address.  Good luck and have fun!

Full disclosure:  I am being compensated for my participation in this campaign, but as always, all opinions on NKT are my own.

Toy Story 3 Features Hidden Easter Eggs

The highest grossing animated film of all time and one of our family’s favorite movies of the year (and maybe yours too?), Toy Story 3, was released on DVD and Blu-Ray earlier this week.  We, of course, were first in line to grab our copies.

Since picking up our copy of TS3, it’s no surprise that we’ve watched it no less than four times already.  Each time, I’ve found myself searching for even more quirky surprises that I missed before.  Pixar is well known for hiding easter eggs in their films, so I thought I’d repost the link to a great site that shares many of those hidden gems of Woody, Buzz and the gang.

Slash Film did a great job dissecting some of the most important scenes in the film that were chock full of interesting tidbits, many of which reference other Pixar films and characters, with quite a few nods to next year’s Cars 2.  One easter egg that I found interesting was the significance of the number of A113 found in several other Pixar flicks, just like TS3.

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It’s Election Day: Lead by Example

It’s Election Day, and the world around us is abuzz about how important it is to vote in the Midterm Elections.  Politics and elections can be a trivial time for some adults, nevermind explaining the significance of it all to smaller kids.  But, perhaps, the best way to teach kids about the importance of voting and being heard is by leading by example.

Judging by all the activity on Facebook and Foursquare, it sounds like many of you have already done your civic duty.  Hooray!

Looking for a learning resource to engage the kids in the election?  Scholastic has a variety of non-fiction books that overview the voting process.  Skimming over the content, I think Let’s Vote on It! by Janice Behrens is a great primer for preschoolers and younger grade schoolers to learn more about the voting process.

 

The book introduces terms that are relevant to elections and voting within the classroom.  It also touches up on the topic of how adults vote, which is timely for Election Day.

Regardless of when and how you do it, go vote and lead by example!

Check it

I love the way social networks have created a dialogue for civic participation.  There’s no ignoring this election if you’re on Twitter, Facebook or read any sort of website. If you haven’t already, don’t forget to show off that you voted on Facebook, grab your I Voted Badge on Foursquare (check in at your polling location and shout #Ivoted) or tweet #Ivoted.

Toys ‘R’ Us Great Big Christmas Book: There’s an App for That

Halloween’s over and you know what that means?  That’s right, the Holiday shopping season cranks up a notch.  While the shelves might have been touting dancing Santas and singing reindeers for a few weeks now, marketers and retailers have been working overtime for months in preparation for the upcoming Holiday season.

As mentioned before, many of us bloggers were attending holiday previews way back in May, so, be prepared to see an influx of holiday coverage on blogs this year, NKT included.

We can’t cover holiday shopping without highlighting the thrill of the hunt—for kids, that is!  While many of us plan to scour the malls, websites and shops for the best deals, in many cases, it all starts with that carefully-crafted Christmas list.  And guess what?

Of course, there’s an app for that.

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Snack Nation: Package Your Own Healthy Snacks

In case you haven’t heard, apparently, we’re raising a generation of constant snackers.

As Wendy Sachs recently wrote in the Huffington Post, “From cleverly packaged organic cookies to crisp 100 Calorie chips, we offer snacks as distraction and entertainment.”

Those prepackaged snacks are so easy to grab and just throw in a bag when you’re on the go…or to alleviate meltdowns. I’m guilty of it, too.  No judgments here!  But on a different note,  just because it’s organic doesn’t necessarily mean it’s that great of a snack for the kid, especially if they’re having tons of it, all day long.

A lot of kids are devouring those prepackaged snack foods, which are high in calories and low in nutrients, as pointed out in a MayoClinic.com article.

So, why don’t we nip these bad habits in the bud, and go for a healthier, old-fashioned route: snacks that we package ourselves?

Grapes, cheese and crackers

Instead of grabbing for cutesy prepackaged and highly processed “fruit” snacks, why not put together fresh fruit and add a little protein like low-fat cheddar cheese?

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Happy 90 Years, Scholastic!

I can still remember those awesome days, sitting in a circle, indian-style at the library, listening to my grade school librarian read a silly story about Amelia Bedelia aloud during story time.  Or, how about those days when the latest Scholastic book club flyers went out?  I can still remember circling every awesome book on every page.  Or what about those awesome book fairs? Or how about collecting every single Babysitter’s Club book and re-reading them five times over.

These days, I practically squeal with excitement when we head to Soho, because that usually means a gratuitous trip to the Scholastic store—a trip that I wholeheartedly enjoy as a lifelong book lover grooming the next generation of book nerds. My boy embraces his Clifford classics.  And hello, a specific Pirate potty training book made life a little easier during these trying months.

Perhaps you have similar memories, or maybe more current ones of how Scholastic has impacted your life?

Today, Scholastic celebrates quite a monumental anniversary.  Ninety years ago, Robbie Robinson created the first issue of a magazine called The Western Pennsylvania Scholastic. Today, Scholastic is now the world’s largest publisher and distributor of children’s books.

Based on the awesome microsite to celebrate this anniversary, Scholastic has had a fabulous 90 years thus far!

If you’re in the NYC area today, be on the lookout for the many ways Scholastic is celebrating their special day.  They’ll be in Times Square, Central Park, outside the American Museum of Natural History, at the Liberty/Ellis Island Ferry Terminal, and  outside Scholastic HQ at 557 Broadway and will even be ringing the closing NASDAQ bell.  A busy day celebrating in NYC will be capped off with the Empire State building glowing a bright red as a nod to Scholastic’s amazing 90 years.

To emphasize their impact on the importance in reading for kids of all ages, Scholastic also announced their latest global campaign, Read Every Day/ Lead a Better Life.  It’s so fitting, isn’t it?  Check it out and be sure to fill out the Reading Bill of Rights to take part.

Congrats, and here’s to 90 more years of awesomeness, Scholastic!

 

 

pediped Debuts Grip ‘n’ Go

Children’s footwear designers, pediped, debuted the Grip ‘n’ Go, a shoe with active toddlers in mind.  The Grip ‘n’ Go is described as a mix between the pediped Originals and Flex lines.

pediped’s Grip ‘n’ Go is similar to the Originals but with thin, flexible rubber soles.  The rounded edges mimic the natural shape of a child’s foot and the heel stability and soft toe box allow toddlers to feel and grip the floor.

The introduction of the Grip ‘n’ Go rounds out pediped’s footwear line, which also includes the Original, couture and The Flex.

Review: 365 Everyday Value Baby Diaper from Whole Foods

Because the husband works in the health and beauty sector, and as someone who reviews children’s products, our family has been so fortunate to get our hands on the latest and greatest in consumables, among other things.  Some of these products are just eh, while others are a good fit for our family; take for example, the 365 Everyday Value Diapers.


The 365 Everyday Value Diapers, Whole Food’s store-branded diapers, recently changed their product by improving their sizing, securing a better fit and living up to their name by lowering the pricepoint.  Their diapers are made with chlorine free materials, are hypo-allergenic, latex free, and contain no perfumes or dyes, which are extremely important factors for many families.  It’s true, way too many disposable diapers end up in our landfills.  But let’s face it, not everyone can cloth diaper all the time.  And because 365 Everyday Value Diapers are chlorine, dye and latex free, they’re gentler on baby’s skin, and they are less harmful to the environment, making them a more sustainable choice for disposables.

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Time to Play Announces Holiday Must Haves

It’s October, and fall is officially in full swing.  (How did that happen so quickly?)

Even though the season is just now starting to change, media and bloggers alike have had the holidays in mind for months now.  In fact, I think I went to my first holiday preview back in May?

Nevertheless, I’m excited once again to curate—what I consider—cool new kid gear that would make fun gift for the holidays.  But this week, to get the season started right, I had the chance to attend Time to Play magazines Holiday Showcase here in NYC.

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The pros, Chris Byrne, content director, and Jim Silver, editor-in-chief of TimetoPlayMag.com unveiled Time to Play’s Most Wanted list, the 16 toys they predict will be the “must haves” for the upcoming holiday season.  And once again, NKT was onhand to check things out and tweet all about it.

And here they are, TimetoPlayMag.com’s Most Wanted List for the 2010 Holiday Season:

  • AIR HOGS MOTO FRENZY
    (Spin Master/Ages 8 years & up /Approx. Retail Price: $24.99)
  • DISNEY PRINCESS & ME DOLLS
    (JAKKS Pacific/Ages 6 years & up /Approx. Retail Price: $49.99)
  • HOT WHEELS R/C STEALTH RIDES
    (Mattel/Ages 6 years & up /Approx. Retail Price: $24.99)
  • LEAPSTER EXPLORER
    (LeapFrog/Ages 4 years & up /Approx. Retail Price: $69.99)
  • LEGO Games – LEGO Systems
    (LEGO/Ages 7 years & up/Approx. Retail Price $29.99)
  • LOOPZ
    (Mattel/Ages 7 years & up /Approx. Retail Price: $29.99)
  • MONSTER HIGH Dolls
    (Mattel/Ages 6 years & up /Approx. Retail Price: $16.99)
  • NERF N-STRIKE STAMPEDE ECS Blaster
    (Hasbro/Ages 8 years & up /Approx. Retail Price: $49.99)
  • PAPER JAMZ
    (WowWee/Ages 5 years & up /Approx. Retail Price: $24.99)
  • REAL CONSTRUCTION
    (JAKKS Pacific/Ages 5 years & up /Approx. Retail Price: $24.99)
  • SCRABBLE FLASH
    (Hasbro/Ages 8 years & up /Approx. Retail Price: $29.99)
  • SING-A-MA-JIGS
    (Mattel/Ages 3 years & up /Approx. Retail Price: $12.99)
  • SQUINKIES
    (Blip Toys/Ages 4 years & up /Approx. Retail Price: $6.99)
  • TONKA CHUCK & FRIENDS CHUCK’S STUNT PARK Playset
    (Hasbro Playskool/Ages 3 years & up/Approx. Retail Price: $39.99)
  • V.READER
    (VTech/Ages 3 years & up/Approx. Retail Price: $59.99)
  • ZOOBLES
    (Spin Master/Ages 4 years & up/ Approx. Retail Price: $4.99)

They also highlighted three family-friendly video games, which include:

  • Kirby’s epicYarn
  • Epic Mickey
  • Dance Central

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Most of the toys at the showcase were toys that I’ve had the chance to check out at Toy Fair, at media previews or have even been dubbed NKT faves, so some of the “must haves” were no surprise.  They’re all great picks, but I have several more on my radar that I think should’ve made the mark.  I’ll be sure to share those in my holiday gift guide, which is coming soon.

Do you guys see any toys that you think might be the “it” toy this year?

Whatever you think might be hot, put it on your radar NOW.  Time to Play’s sage advice for consumers and industry insiders alike:  “If you see it early, grab it early.”

The Ultimate Block Party Set for Oct. 3 in NYC

“How you play is who you become,” is the convincing tagline for this weekend’s Ultimate Block Party in NYC.  With playful learning in mind, Play for Tomorrow, a nonprofit organization dedicated to shedding light on the crucial role of play in children’s development and education, is hosting the Ultimate Block Party in Central Park this Sunday, October 3.

Described to be the first “play date” in a national education movement, the Ultimate Block Party is poised to transform the Bandshell area of Central Park on Sunday, October 3, into the world’s most innovative playground by demonstrating the power of fun and games for learning and helping to reinforce that how we play as children helps form who we become as adults.

As a champion of playtime and getting outdoors here at NKT, I was so thrilled to learn about this fun event from some of my colleagues. In fact, if our schedule permits, I’m hoping to bring our family out to the Ultimate Block Party on Sunday to take in some playtime of our own.

Play for Tomorrow, together with their partners, are inviting families with kids 12 and under to head to Central Park on Sunday to join in the fun.  The rain or shine event, which goes from 11am to 5 pm by the Naumburg Bandshell (Enter at 72nd Street and Fifth Ave), will have a myriad of playful activities and mini-master classes with leading architects, scientists, engineers, musicians, artists, inventors and business leaders from around the City.  Best of all, it’s free.

Free fun for the kids in NYC: it doesn’t get any better than that!

The sponsors and activities* that will be at this fantastic event include many NKT faves such as KaBoom!, Crayola, CMOM, Imagination Playground, Chicago Children’s Museum, Legos, Electric and many, many more.  If you’re in NYC, come join us!  If you’re not in the area, don’t worry, word is, there are already plans to launch the Ultimate Block Party in other U.S. cities and internationally.

Giveaway

One of the sponsors of the event and NKT fave, Lego, will have a LEGO imagination construction zone at the Ultimate Block Party.  And for those of you not in the area, LEGO isn’t forgetting you.  To encourage personal LEGO imagination construction zones at home, they are kindly offering one NKT reader a LEGO DUPLO Play with Numbers set.

Want to win the Duplo set? Just tell me what sort of things do you and your kids like to build with Legos.  Please comment below.

*Want to see small a sampling of the activities planned for The Ultimate Block Party?  Click after the jump.  I’m getting even more excited just reading about all the fun!  If you’re planning on going, let me know!

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