In an effort to help launch Crayola’s latest innovation, Glow Explosion, The Crayola Glowtrotters (a.k.a. Harlem Globetrotters) took to the floor at MaST Community Charter School and played the first-ever glow-in-the-dark basketball game.
From glowing basketballs to nets to rims to children’s drawings, the Globetrotter’s game gave kids a front row see to glow-in-the-dark creativity.
Crayola’s new Glow Explosion can create drawings that glow like glow sticks in the dark, as well as create lights. Kids use the Glow Markers to create their drawings on special paper. Then, use the Glow Activator to supercharge the art. The drawings can then glow in the dark for up to 4 hours. Glow Explosion is non-toxic and is recommended for ages 6 and up.
I loved the idea behind the glow-in-the-dark basketball game to launch this cool new product; I can only imagine how much laughter filled that gymnasium! I’m such a fan of Crayola, that I can’t wait to learn more about Glow Explosion. As always, as soon as I find out more, including release dates, I’ll be sure to share!
