This week marks the official launch of the Next Kid Thing, a blog that is dedicated to the latest and greatest in kid gear. As the juvenile products market continues to evolve, the Next Kid Thing will showcase great gear and all the good stuff in between. As many parents know, as soon as you have a kid, it seems like the next month, brand new gear hits the shelves. It seems that way probably because the baby and kid market continues to grow at an exponential pace–even in this economic climate. A report by Kids Today said that infant gear reached $1.62 billion in sales in 2007, while another report forecasts that the baby durables market will increase to $6.9 billion by 2015. Add big kids to the mix, and that’s a lot of gear and gadgets to be bought.
Many of us have waited to start our families to focus on careers, and in turn, this generation of new parents are willing to spend more on high tech, eco-friendly and safe baby gear, insisting on the best for our kids. With all that stuff out there, it’s my hope that this website will serve as a resource to sift through the excess to profile the must-haves and find the best deals. From babies to big kids, the Next Kid Thing will feature reviews, interviews, profiles and awesome giveaways!
NKT is most definitely a labor of love. In addition to chasing around my mischevious toddler all day, with thanks to the most encouraging husband ever, I can finally say (again) that I’m doing what I love. With a journalism background and 8 years of experience as a mag editor under my belt, I’m happily putting my research and reporting skills back to work. With all the research I did prior to my son’s arrival in 2007, sharing my finds makes so much sense. These days, it’s all about maximizing your dollars while observing green habits and smart consumerism. With an appreciation for great gear, a fervor for research and green-living, the Next Kid Thing was born.
Join me as I share great finds, profile cool companies, unearth great deals and of course, roll out some pretty awesome giveaways. As a way to celebrate this week-long launch of the Next Kid Thing, I will have giveaways galore all week! Be sure to comment on this post for an opportunity to win some fabulous door prizes!
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I’ll be back later with the first official giveaway and more!
