Toys “R” Us announced that they’re adding some new inventory. In addition to Barbies and Thomas the Train, the retailer will now sell snacks, beverages, paper goods, laundry detergent and cleaning supplies. Just a few weeks after announcing their discount shop concept, Toys “R” Us will be adding the “R” Market to the front of 260 stores. While the new concept may not offer the same variety as a grocery store, the “R” Market aims to accommodate shoppers with the convenience of one-stop shopping.
According to an article in Time, the prices at “R” market weren’t as competitive as other big box stores. Convenience is the keyword here, so expect to pay more for the accessibility to your Annie’s Cheddar Bunnies while shopping for Polly Pockets. Ok, so they won’t have a full blown dairy aisle, but it seems like they will have a lot of good stuff to offer.
Coincidentally, when we were in Toys “R” Us in Times Square several weeks ago, we noticed how they carried toilet paper, paper towels and laundry detergent; I chalked that up to it being an NYC store. We take public transportation every where, and sometimes, it’s worth paying a few extra cents for that convenience. While we may not stock up on a litany of snacks on every TRU trip, I’m sure we’ll take advantage of the convenience on occasion. The store-within-a-store is hardly a new concept, think: Starbucks in Target, Macy’s–especially the one in Herald Square! As a mom who often shops solo, when a meltdown cuts a shopping excursion short, I’d appreciate the convenience of the “R” Market.
What about you, will you be a frequent shopper at the “R” Market?