What do you get when you combine natural and organic ingredients with a company whose mindset is all about taking care of you and our environment? Companies such as Acure who create organic skincare that touts efficacy and plant and food based formulas gentle enough for baby.
Acure, known for their sustainable principles and accessibility, introduced their Acure Baby Care product line. The Acure Baby Care line includes organic and natural products specifically formulated for gentle skin.
Last week, I had the pleasure of attending a media event hosted by Momtrends, where Amy Halman, Acure’s President and Formulator, introduced us to Acure Baby Care. Halman shared the premise behind Acure Baby and reinforced that their ingredients lists are understandable and their products are accessible and affordable.
As we’ve been trying all the products here at home, I have to mention that I’m a stickler when it comes to labels. Not only that, if I’m going to pay a premium, I expect the products to work well. I love that the fragrances in the products are essential oils as opposed to synthetic fragrances, which have been known to be harmful.
Acure, which is a line that I already appreciate and have tried in the past, does its due diligence with this lineup of baby products. Here are the seven products in the line up that I think are musts for baby care:
1. 4-in-1 Foamer
Who doesn’t love products that multitask? Why not ditch the excess and grab a bottle of this Foamer that can do quadruple duty as hand soap, bubble bath, baby wash or shampoo. The 4-in-1 Foamer comes in fragrance-free (Bare Baby) or vanilla + citrus (Yummy Baby). The vanilla + citrus exudes spring clean! I can’t get enough. ($9.99)
2. Lotion
The organic lotion in the Acure Baby Care lineup is designed to moisturize delicate skin. The organic formulation includes ingredients that are known to soothe gentle skin. Cucumber, colloidal oatmeal, calendula, olive oil and shea butter combine to make up this ingredient list. The Acure Baby Care Lotion is available in fragrance-free (Bare Baby) and vanilla + citrus (Yummy Baby.) ($9.99)
3. Baby Buns
I appreciate awesome diaper creams, and Acure Baby Buns sounds like one that could be added to that list. It contains zinc, as opposed to a petroleum base. The creamy, zinc-based creams always worked best for my sensitive skin babies, especially when rashes occurred. ($10.99)
4. All Better Balm
This organic balm was designed to be a multi-purpose quick fix for mom and babe. It can be used for itchy skin, irritation, cracks, chapped skin or diminish stretch marks. I have the All Better Balm in my console of the car and have been using a small dab on my hands to moisturize cuticles and my dry skin. The pomegranate scent is incredible! ($10.99)
5. Fix-It Stick
My kids fall a lot. While I don’t throw a Band-Aid on everything, I do put creams or lotions to help minor bruising. Acure Baby Care’s Fix-It Stick has been added to my boo-boo arsenal. The Fix-It Stick is perfectly sized to tuck in a beach bag or diaper bag. It contains a blend of pumpkin, borage and pomegranate oils. ($7.99)
6. Bug Stick
Another addition to my mom bag, the Bug Stick is DEET and chemical-free and is designed to keep the bugs away. ($7.99)
7. Sun SPF 30 Stick
We are outdoors all the time in the Spring and Summer months, so I love the thought process behind the Sun SPF Stick. The Zinc-Oxide formulation is mess-free in stick form, and perfect for quick touch-ups while you’re out and about. ($7.99)
#acurebaby is free of toxins—terrifying chemicals that mimic estrogen and could create harmful effects. pic.twitter.com/6Hxv2cFnTp
— Jen Rabulan-Bertram (@jenrab)
I love the smells and efficacy that I’ve seen so far. One of the caveats of this line is that I want the Bug Stick and Sun SPF Sticks to come in bigger sizes or forms for daily usage. I’d love to see a bug spray or baby sunscreen spray. If you’re on the hunt for new baby soaps, lotions, balm, diaper cream or outdoor care, definitely give Acure Baby Care a try. Acure Baby Care can be found at retailers such as Target and Whole Foods.
Why I care + share
If you were to back track to 9 years ago, way before this site even existed, I spent hours researching baby products, especially baby wash and lotions. At this time, phthalates, BPA and carcinogens were starting to become mainstays in stories regarding products that were being used for babies and general consumers. This was not ok to me, and so I dug and Googled until I found the absolute best products for my baby.
This obsession with research and products was, of sorts, the impetus of this blog. There were always going to be baby products on the market for babies and kids. And according to research, new parents were going to spend millions to ensure their babies got the best products.
I appreciate that this new baby line from Acure is free from gluten, paragons, sulfates, phthalates, synthetic fragrance, harmful preservatives and artificial colors. As someone who pays extra attention to labels, it’s great to know products like those found in the Acure Baby Care line exist.
Full disclosure: This is a sponsored post. As always, all opinions on NKT are my own.
