For the past few years, there seems to be a few popular themes or animals throughout exhibitors’ booths at Toy Fair. Whether reflecting popular shows, songs or designs, without fail, there’s always a cool new creature that makes the rounds at the show and then all over baby in kid products. A few years ago, the owl ran rampant, followed by the fox and other animals. This year, I noticed that the hedgehog was trending all over Javits.
Be on the lookout for these cool new products featuring the fuzzy face of the hedgehog:
One of my absolute favorite hedgehog interpretations appeared on a Skip Hop Lunchie. That sweet face, combined with the cool color combo of teal and red, will, no doubt, make for another popular extension of Skip Hop’s versatile lunch packs. I didn’t get word on when it will be released, but my guess is probably before the push for next school year.
Another interpretation of the hedgehog was found on Prince Lionheart’s classic Wheely Bug. The wooden toddler ride-on toy has been seen in ladybug and bumblebee varieties, so this plush version made my head turn. The softness of the hedgehog is a fun take on this popular toy and easily the cutest ride-on toy at the show. The hedgehog Wheely Bugis already out and can be found at retailers such as Yoyo.com and Amazon.com
Another adorable hedgehog themed toy was found at Hape’s booth in the form of a Walk-a-long Toy. This toddler totable toy touted Hape’s beautiful wooden construction and kid-safe paints. It looks like it comes in a big and small size, with plenty of cuteness to go around. My friends and fellow trendspotters over at Popsugar Moms were just as smitten with this Hape hedgehog.
Tomy and Sonic Boom
I have much more information on what’s up and coming for Sonic, but as a quick preface, the Blue Blur has an upcoming new show, Sonic Boom, and Tomy has been named as the master toy licensee. Be on the lookout for Sonic plush, action figures, RC, role play, vehicles and novelty based on the re-imagined Sonic the Hedgehog.
After ogling at all the cute hedgehogs, leave it to Safari Ltd. to bring me back down to earth with their life-life figure of a hedgehog. Safari Ltd., known for their Toobs and educational figures, has a hedgehog in their Incredible Creatures collection, which is the largest figures in any set.